Category: Facebook Ads

[UPDATED 1st November 2025] We've created this mini-training with the best way to know for sure if an email you've received is from a scammer instead of Meta. ______________________________ Scammers pretending to be Facebook are nothing new, but we’re seeing

Facebook has launched several new audiences for business-to-business (B2B) targeting for Facebook Ads. These targeting options have been rolled out globally, and should appear in your Ad account as of June 22, 2022. With multiple sensitive interests removed in recent

Facebook’s interest targeting changes have caused upheaval for many small businesses. Some interests started being removed in January 2022, followed by an inability to run active campaigns with these removed targeting options from March 17, 2022. The removed interests related to topics